Mobile application for latest business industry news

Business need

Through the years of intensive work despite all the changes in products and publications, mobility and velocity retained our Customer’s top priority. He understood that provided industry insights and bird’s-eye views of the latest trends are the most valuable when fresh and targeted. This claims urged the need of an app that would deliver industry-specific info to the executives in the most smart way.


The final product developed by Softarex Technologies, Inc. was the mobile application that provided free and convenient access to the latest news briefs and feature articles from across 12 business industries in real time.


Our customer is a Washington, D.C.-based digital media company that has been delivering the latest industry news, trends and original analysis for 2 million executives in 12 industries for the past five years.


  • To develop application that will provide Customer’s clientele with the materials considering industrees they are most interested in.
  • To support app with notification system that will keep clients updated about important news and events.
  • To implement error logging in order to ensure system stable and smooth performance.
  • To make application self-explanatory and obvious even for non-techy users.

Value Delivered

What was achieved:

  • Proposed approach allowed Customer to improve his competitiveness and bring his performance on a higher level;
  • The delivered mobile application provided a practical way for the business executives to stay always aware and competent, especially if their interest lays on the edge of different specifications.


Project Results

The new mobile solution came with the list of functions that helped executives to make their marketing efforts more effective and targeted. By achieving new portative format the old familiar source became even more available and convenient. Here is the list of key features that the delivered application combines:

  • Personalization: allows users to customize newsfeed, notification sendout, and to save their preferences;
  • Industries selection: the opportunity to choose the coverage from 12 supplied business industries;
  • Topics filter: the ability to peel apart the news even inside the chosen industries and read the content that matters;
  • Push notifications dispatch: brings the ability to be the first to know about the industry events, jobs, commentary, etc.;
  • Tutorial: the tips kit that helps to introduce the app to novice non-techy users;
  • Crashlytics integration: the possibility to collect reports on any system defects that could appear in order to fix them in the shortest time possible.

Apart from all above mentioned the mobile application came with one more advantage: since it was developed as the cross-platform solution, it became even more accessible and covered the most of Customer’s clientele.

What our customers say

Anicia Gau
VP Business Development

I’ve bеen working with Softarex for more than six years and three things were the cornerstones of our cooperation: quality, communication, and accessibility. These guys have always clearly understood all the functional specs I needed and gave me the best translation into the tech specs. All the databases were structured into the utmost flexibility – you can leave all the hardcoded stuff to the ancient times. Definitely 5 stars!

More +
Daan Hommes, MD, PhD
CEO at DEAR Health, Inc.

We hired Softarex Technologies, Inc. for a large, complex development project. They did an excellent job. The project was done on time and on budget. We continue to work them on new projects.

More +
Kevin Woodward
ReadyTech Corporation President

For all the time of working with Softarex Technologies, the difference between customer-contractor relations and partnership relations has become clear. That is exactly how this company builds the working process - you both (the company and its client) becomes partners. And it is not only to sign a contract, but it is also about negotiations, discussions, compromises, constant communication and joint decision making. Softarex will deliver its client a turn-key solution that exceeds all the expectations, all on time and within the budget. And after that, they will provide with a superior customer care that will maintain the relationships for years. Noventic provides devices and systems for the consumption-based collection and billing of water and heat and serves customers worldwide. Since 2010, various solutions in preparation of the internet of things (IoT) have been developed. For us, Softarex Technologies, Inc. has developed housing and public utilities solution - the future for energy suppliers. With the new system meter, readouts can be carried out at any time and fulfill upcoming regulations. The supplier can give transparency and thereby obtain trust from tenants and housing industries in the service. The team we’ve worked with earns praise for their timeliness, collaborative approach, and technical expertise. Their transparent clarifications minimize confusion and ensure clean high-quality deliverables.

More +
Thomas Ahlborn
Head of corporate marketing

We’ve been working with Softarex Technologies, Inc. team for over two years. These guys have brought us from the Stone Age to the Digital Age. Their team has developed the state-of-the-art billing and information management software for SYBE as well as web-based Clinic Management Software for SYBE's clients. Both solutions are at the cutting edge, meeting all the requirements and standards: ANSI 835, 837; Meaningful Use; HIPAA, HL 7 and ODBS compliant; ICD 10 Diagnostics, CPT/HCPCS, NDC numbers; CMS-1500 claims, etc.

More +
Steven Garrett
President of SYBE Medical Management

What I found extremely interesting in Softarex Technologies, Inc. it is the possibilities to use a wide range of technologies and each time get the same quality and time-requirement! I strongly suggest cooperating with Softarex Technologies!

More +
Carmine Mattera
IT Director at Artensys S.r.l.

Softarex Technologies, Inc. delivers “what” they promise, “when” they say they are going to complete a job and that is a great thing. Most business people “over promise” to get your money, and then they “under perform”. I appreciate your great work and professionalism. You have earned my trust! Keep doing what you are doing and you will build your business with great success.

More +
Marc R. Bakerman
President and Founder of The Child I.D. Program, Inc.

Request a quote

Or contact our Sales Team directly at +1 703 584 43 99 (US)

    /*validation in theme functions*/

    Your message has been sent. Thank you!